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Outdoor Shop Signs That Get You Noticed

Posted By:

XL Displays

Date:

21 May 2021

Reading Time:

9 Mins

This news article is also featured in:

Advertising BoardsCafe BarriersOutdoor DisplaysPavement SignsPromotional Flags

Outdoor Shop Signs That Get You Noticed

If someone were to ask you what your number one goal for your business is, what would you say? Attracting new customers is usually near the top of everyone’s list; but it isn’t always as easy to achieve as you might think, even for businesses with a prime high-street location. That’s where outdoor advertising signage can be used to your advantage. Whether it’s to notify people of where you are, that you’re open, showcase your offers or promotions, display menus or treatment lists or even advertise while you cordon off a space for seating or dining - we have the perfect shop sign for you.

Read on for 5 kinds of outdoor shop displays to get your business noticed.


1. Pavement Signs

If you’re looking for shop sign advertising, curbside and sidewalk promotions in car parks, forecourts or in front of your business, then choosing a pavement sign should be top of your list. Although this collection of signs also include A-Frame Boards (see next point), there are a wide range of other styles of pavement sign within this category, including Water Base Signs, Forecourt Signs, Swing Signs and Flex Signs. Within this large range of pavement signage, you can choose between signs with poster pockets to display laminated marketing materials (these are great if you want to change your messaging frequently) or with vinyl printed graphic panels (these are more weatherproof for long-term branding or advertising). 

Pavement signs serve multiple purposes. You can use them as directional signage, to help people find your business or to clarify social distancing measures or one-way systems; you can use them to highlight new promotions or sales; or, you can display menus or price lists outside your premises to encourage new custom.

All of our pavement signs come with a minimum 1-2 year guarantee and are available in sizes up to 2m in height.

 

2. A-Frame Signs

A-Frame signs are constructed from two boards hinged together at the top with a supporting arm, which spread out in a triangular ‘A’ shape for stability. They are an incredibly practical choice for many businesses as they can fold flat and be stored away easily. One of the most popular size choices for A-Boards are the A1 dimensions, but we also offer A2, A0 Pavement Signs and other sizes such as 30” x 20” and 40” x 60”.

A-Frame boards are available in a range of different materials; from metal-framed signs to more traditional wooden frames. You can choose from a printed vinyl graphic sign, a board with fitted weatherproof poster pockets for displaying laminated poster advertising, or chalk-board panels where you can write your own messages using chalk markers.

This style of pavement sign is strong and stable in the face of moderate weather conditions, however, we would recommend that you bring your A-frame boards inside if high winds or storms are predicted to prevent damage to the sign or surroundings.

 

3. Café Banners

Cafe barriers, also known as windbreaks, are dual-purpose products that not only help you organise space outside your business but also offer advertising displays on their banners to help you attract new customers and create a splash on your high street.

A single café barrier unit includes a custom-printed banner that is connected at either end to stanchion posts or to a wall bracket using cross rails and/or bungee cords. You find them most often outside cafes, restaurants, bars and pubs, being used to cordon off a seating or smoking area, but these barriers can also be used to create queue systems outside hospitality venues, for example, to create a socially distanced takeaway queue.

By choosing an artwork design for the display banner which features your branding or coordinates with your colour scheme, you can extend the visibility of your shop front with these eye-catching barriers.  Our cafe barrier systems are available in a range of widths ranging from 1000mm to 2000mm wide. You can purchase the standalone stanchions and banners, or choose from one of our cafe barrier kits which include a number of posts and banners to create your ideal set up.

 

4. Projecting Wall Sign

Available in round, square or oval shapes, projecting wall flange signs offer an effective advertising display at head height outside your business. Ideal for high-street businesses such as shops, cafes, estate agents, salons, restaurants or bars, these signs will draw the eyes of passers-by, helping to increase your customer footfall.

Our projecting wall sign panels are manufactured in durable 1.2m- thick aircraft-grade aluminium, with a gloss white polyester powder-coated finish which are then covered with double-sided bespoke printed vinyl in your branding or logo. Your sign will be supplied with a 50mm fixing flange and pre-drilled holes - this makes it simple and easy to install. The result is a completely waterproof sign which can be used outdoors, but is also suitable for indoor use, as you prefer.

 Let potential customers know where to find you by fixing a striking projecting flange sign outside your business.

 

5. Promotional Flags

Personalised printed flag banners offer a versatile, high-impact display solution for any business. They are suitable for a wide range of uses, acting as directional signs and social distancing banners to help draw attention to shop fronts, promote special sales events, or direct the flow of foot traffic at events and exhibitions, trade shows, sporting events, festivals, country fairs, front of business and forecourts.

Our collection of event flags includes 3 different shapes; feather flags, teardrop flags and sail flags - all available in a variety of different sizes. You can also choose your preferred base, from a range of different options including water bases, ground spikes and cross bases.

Our flag banners are made from high-quality materials and are easy to assemble; the all-fibre black pole simply slots into your chosen base. Your bespoke designs are printed on the 115gsm flag knit material using the latest dye-sublimation printing process (a technique that uses heat and pressure to fuse the ink directly into the weave of the fabric) for longer-lasting, vibrant artwork. You can choose between a single-sided or double-sided flag.

Flag banners are a great way to attract the attention of potential new customers; their bright displays flutter in the breeze for an eye-catching advertising display.

For more information on any of our outdoor advertising products, please Contact Us or call our sales team on 01733 511030.

SUREFLEX® LITE Pavement Sign Board

SUREFLEX® LITE Pavement Sign Board

Advertising A-Board Sign Sandwich Board

Advertising A-Board Sign Sandwich Board

Budget Adfresco® Cafe Barrier System 1 Banner

Budget Adfresco® Cafe Barrier System 1 Banner

Projecting Wall Signs

Projecting Wall Signs

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