When designing your own exhibition stand, the creative possibilities are virtually endless. You can use a combination of personalised printed graphics, stand furniture and accessories and even inbuilt LED lighting panels to create your ideal display. Audio and visual equipment can also be a key addition to a modular exhibition stand as these accessories allow you to interact with your customers on another level.
Ensuring a smooth movement of footfall in and around your exhibition stand is essential for customer experience - and even more so where some social distancing measures are required. Using a modular display such as a Pop Up Stand gives you opportunities to structure your stand both professionally and safely. Modular set-ups also allow you to be creative with the layout of your stand itself to draw interest to your display; by using different angles and styles of stand you can create visually impressive installations that can catch the eye of passers-by and draw them towards your stand.
Modular displays are the most flexible event systems on the market, as they are designed so you can reconfigure the display easily whenever you need. The exhibition stand components can be adapted easily to different layout spaces. If you’ve booked an exhibition, event or trade show space without a shell scheme in place, then investing in a modular exhibition stand is a great way to set up an eye-catching display.
Each trade show or event will have slightly different space allowances and layout rules, so purchasing a ‘one-size-fits-all’ display is going to leave you with difficulties. The beauty of a modular set-up is that you can tweak (or fundamentally rearrange!) your layout for each new venue to work best within your display space. Whether that’s removing parts of the backdrop or adding in more graphic panels, adding an inflatable display or choosing more AV accessories; it’s easy to be flexible and adaptable with a modular stand.
The modular design means that the design can be broken down into smaller, more manageable components that can be packed into compact bundles. This means that many of the smaller stand designs can be transported in a car - though we do recommend vans for the larger pieces of equipment. Our carry/storage bags and cases are designed to protect your modular exhibition stand during transport and storage between events.
After each event, we recommend taking the time to carefully repack your display stand. Not only will this make your next installation more simple, but it will help to prevent any damage during storage. Remember, our fabric graphic sleeves can be machine washed to help maintain their striking colours.
One of the best qualities of modular exhibition stands is that they can be used again and again. The adaptability of the modular concept means that, instead of designing a new stand for each event, you can redesign your stand kit into new configurations instead. With our durable modular stand kits lasting for years, this is a cost-effective and sustainable event stand solution. Save yourself time and money by using a modular stand versus designing and purchasing a new stand for each event.
Furthermore, it’s important to consider the environmental impact of reusing a modular exhibition stand rather than continuing to purchase new models. According to ClientEarth’s Climate Snapshot, 8 in 10 people believe it is important for the UK to stick to its obligations under the 2015 Paris Agreement, proving that UK customers care about the environment. Furthermore, IMB’s Research Insights suggest that for those who say the environment is important to them, more than 70% would pay a premium of 35%, on average, for brands that are sustainable and environmentally responsible. Therefore, there has never been a better time for your business to prove its eco-credentials - and choosing a modular exhibition stand that’s reusable over and over again is a great way to do this.