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Freestanding and portable by design; pavement signs are effective advertising signs for shops, restaurants and business premises. Promote and communicate your business with XL Displays range of portable advertising signs.

Advertising Signs

Advertising signs are ideal for shop sign advertising, curbside and sidewalk promotions as well as in car parks, forecourts and front of business.

What are the types of outdoor pavement signs?

  • A-Frame pavement signs, also known as sandwich boards, offer economical advertising to suit all budgets. These signs are mainly made from aluminium or metal, have a folding design and have replaceable poster holders with either a magnetic or snap frame design.

  • Wooden Chalkboards are popular in hospitality with restaurants, cafés, clubs, pubs and bars. A traditional wooden frame and chalkboard surface allows you to change your marketing message or menu frequently. Chalkboard advertising signs are available in a choice of real wood frames or wood-effect frames.

  • Swing pavement signs are signs with a flexi panel board display that gently swings in the wind when used outdoors. Swinger signs are available in sizes ranging from small to large, dependent on your signage requirements. Swinging signs and flex signage offer a low-cost alternative to traditional signboards. Free Standing poster displays are weatherproof and durable and able to withstand strong winds and rain conditions.

  • Forecourt Pavement Signs have been designed to be extra sturdy, with additional weight and wind resistance to give presence at a garage or vehicle forecourt.

  • Water base pavement signs are the most popular forms of signage. Buy in various sizes up to extra large 2 metres plus in height. Water base signs are double-sided and suitable for outside use in strong winds and bad weather.

Why should I buy pavement signs from XL Displays?

Buy Pavement Signs online with confidence and get fast shipping, printed posters and a minimum 1-Year Warranty on XL Displays free standing signage, all at trade prices.

Select your signboard from a wide range of sizes and styles, available with or without printed posters. Double-sided pavement signs can be used to highlight in-store shop promotions, menu boards, business opening hours and social distancing requirements.

Our in-house graphic design team can assist with the design of your pavement sign if required and will pre-flight your artwork and send you a proof before printing your sign design.

For more information, advice on the right sign for you and how to get your business noticed, please contact us or call us on 01733 511030

Frequently Asked Questions

To choose the right pavement sign for your business, first you should research the different kinds of pavement display boards available, to work out which one might be a good fit.

  • Sandwich Boards are easy to set up and use. Choose between pre-printed vinyl graphics or poster pockets that allow you to change messaging easily. A-boards are particularly popular as they require no assembly and can be used immediately upon delivery.
  • Water-Based Advertising Signs are sturdy and durable, and thanks to their hollow bases (filled with water or sand) they can support some of the largest advertising panel sizes, A1 and A0. Most include discreet wheels in the base so that you are able to move them locations or easily store them inside overnight.
  • Swing Signs and Flexible Panel Signs have a more sleek and modern look than water-based or a-frame signs. Among the most sturdy and weather-resistant outdoor advertising displays on the market, you can order them with pre-installed vinyl graphic panels or poster pockets. These pavement signs are manufactured from either solid rubber or water fillable bases for stability. The display panel is manufactured from air-craft-grade aluminium that is strong yet flexible enough to flex with the wind conditions.
  • Chalkboard Signs are great if you prefer a more traditional look. These are usually popular with hospitality venues such as bars, restaurants, cafes and pubs as they can be wiped clean and re-written regularly with daily specials or promotional offers using liquid chalk pens. They are available in many styles including real wood or wood effect.

Pavement signs and display boards offer a cost-effective way of getting your business noticed, whether you use them for promoting your brand, showcasing sales or offers or even directing people to your premises. Thanks to the array of styles and sizes we sell at XL Displays, we know we can supply you with the right promotional sign for your business.

As well as the shape and style of the display board sign (as above), you should also consider:

  • Durability - How long your pavement sign will last (and continue to look good) depends on its durability. This is particularly important if you will be keeping your display board outside in a location exposed to the elements. Many of our signs are weatherproof, some with sturdy weighted bases making them suitable for use in more inclement weather, so choosing a model that will stand up to the British weather is important if you’ll be displaying your sign outdoors. Models with water resistance are manufactured with a gasket of either foam or rubber inside the snap frame poster holder. This will minimise water ingress and any water entering the sign is channeled with the enclosure and expelled at the bottom. For high winds, our ZONDA® or WINDSTORM® PRO models are designed for wind resistance and longer term outdoor use. Any freestanding business sign or printed outdoor sign will be susceptible to sun damage and fading over time due to UV damage from UVA and UVB rays. You can minimise this by being careful in south facing locations or change your personalised posters more often. Replacement posters are relatively low cost and allow you to update your promotional message.
  • Cost - Choosing a less expensive pavement sign might seem the best option at the time, but it can be a false economy in the long run. For indoor signs, or those left in sheltered locations and brought inside overnight, then the more affordable signs can be a good fit. However, if you need a bigger advertising sign, plan to leave it outside in all weathers and frequently change the posters then we advise buying a higher specification model.
  • Size - Think about your location when selecting the sign but remember the bigger the sign the more likely it is to get noticed and attract potential customers attention. If you want to go big,  ensure there is plenty of space for pedestrians, prams or wheelchairs. 
  • Style - The aesthetics of your pavement sign are important. Pavement advertising is often the first thing people will notice, so a well-made sign that’s kept clean and in good condition says much about your shop or business. The artwork and design you choose is equally important. The right design can reinforce your brand image; bright, vibrant and well-designed artwork communicates a clear visual message that will get your business noticed. Keep your message or promotional advert simple, concise and easy to read from a distance. If you need help with graphic design we have an in-house design studio who can help you get the personalised pavement sign artwork done right.
  • Warranty - Having the reassurance that if there is a fault, the signage company will look after you and stand by their products, is important. Here at XL Displays, most of our pavement signs are supported by a minimum 1-year warranty. We can also help with spare parts, installation support and advice for the lifetime of your sign.

If you need more information or advice on our range of pavement signs, check out our free Pavement Sign Buyers Guide.

A pavement sign is an outdoor poster display sign used to promote your business, products, and services. Pavement signs are used a multitude of locations including front of business, entrances, and exits of buildings, car parks, garage forecourts, roadside, sidewalk, and paths. In addition, they can be used indoors to direct foot traffic and advise customers where they need to go.

Most pavement signs enable you to frequently change your promotions and advertising posters to keep in line with your in-store offers.

There are many different styles of pavement signs including Water-Based signs, A-Frame signs, Swing Signs, A-Board Signs, Flexi Signs, Forecourt Signs, and Wooden A Board Signs.

There is no straight forward answer to this question as it relies on the guidelines set out by your council which can differ from one to another.

There are many factors to consider with pavement signs with the main one being the location in which you intend to place it. Some councils may require you to have a license to display a pavement sign outside your business. You can apply for these online, but it is best practice to check with your council.

Most councils are happy for pavement signs to be displayed out the front of business if you follow some simple steps to make sure they are safe.

  • Display a sensible size – don’t overdo it for the space that you have available
  • Keep the display in good, clean condition
  • Keep the display maintained to avoid sharp edges & risk to health and safety
  • Do not cause obstructions with the pavement sign. You must leave enough space for foot traffic, wheelchairs, and pushchairs to get by safely.
  • Remove the pavement sign in high winds to avoid damage or injury
  • Ensure it is stable on a level surface, so it does not fall over causing injury

The main difference between pavement signs and forecourt signs is the size of the signboards. Forecourt signs typically come in larger sizes usually from A1 and up. Pavement signs are available in many different sizes but the smaller sizes such as A2 and 20 x 30 are more popular as they do not require as much space. Footpaths are not always suitable for larger poster display signs and therefore smaller sizes are preferred.

A Sandwich Board sign is one of the most popular types of pavement signs and are also known as A Boards and A-Frame signs. These signs are weatherproof so can be used outside shops and businesses to attract passing trade.  Signs can also be used indoors, generally to designate areas, advertising signs for promotions or as directional signage.

Sandwich boards have double-sided poster display holders so you can display marketing messages on both sides. The posters will be in A1, A2, A0 sizes but larger B sizes are available, up to 60" x 40". Posters are retained by a snap frame holder system with a clear acetate cover for protection of the posters. Chalkboard writing surface also available.

Sandwich A Boards are manufactured from either aluminium or wood and sometimes steel. Colour is generally silver or black but are available in multiple colours.

Sandwich Boards are constructed from two boards hinged together at the top that can fold flat. When unfolded the top remains hinged and the base feet spread out in a triangular shape to aid stability. From the sided, sandwich boards look like a large 'A' shape, hence the names A-Boards and A-Frames.

View: Sandwich Board Signs

Trade pavement signs are outdoor board displays used to promote businesses, products and services. Trade pavement signs can be used in a variety of different locations, whether front-of-house, in entrances and exits, car parks, forecourts, roadsides, pavements and pathways. Trade display boards can also be used indoors to direct customer footfall and for information purposes.

There are many different styles of trade pavement signs including Water-Based signs, A-Frame signs, Swing Signs, A-Board Signs, Flexi Signs, Forecourt Signs, and Wooden A Board Signs. Many trade pavement signs have poster pockets, to enable you to frequently change your promotions and advertising displays. Others have graphic printed panels for a more permanent display.

A1 Size pavement signs feature an A1 paper/poster displayed within the frame. The dimensions of the sign itself will vary depending on its style and features, but the visible graphic area for an A1 poster display will always be 820mm (h) x 574mm (w).

A0 Size pavement sign refers to the paper/poster size displayed within the frame. The exterior dimensions of an A0 pavement sign will vary depending on the style of the display board, but the visible graphic area for an A0 poster display will always be 1168mm (h) x 820mm (w).

 

Whilst pavement signs are designed specifically for outdoor use using weatherproof materials, the posters themselves are not fully weatherproof. Each pavement sign is supplied with weather-resistant poster covers that protect the printed display from rain and sun, however we recommend storing your promotional sign inside if the adverse weather to ensure your sign is not damaged.

Due to the design of the A-Frame signs they do not require any additional support for stability when is use. Signboards with a hollow base should be filled with either water or sand. This provides enough weight and support to hold down the pavement sign securely when is use.

We offer optional printed posters with all our pavement signboards so that you receive a display that is ready for immediate use. You can purchase a plain signboard and supply your own printed posters if required.

Our posters are digitally printed in-house using environmentally friendly, water-based ink on to 180-micron-thick vinyl. Each poster print is laminated for extra durability and to protect from tears, scratches, and creases. 

The lamination provides additional protection making them more suitable for outdoor use, however, they are not fully waterproof.

You can upload your artwork via XL Displays WeTransfer account: If you need assistance, please contact us. Your artwork needs to be sized to the exact size of the size of your posters i.e. A1, A2.

We can help design your poster if you require assistance.  

We recommend storing all pavement signs inside your business premises, or in a secure location overnight to avoid damage or theft.

Most A-Board signs fold flat for easy storage and are easy to pick up and take inside. The water-filled advertising signs usually have a wheeled base making moving them easy and hassle-free, they can simply be wheeled inside at the end of each day.

We recommend taking all pavement signs inside or under shelter when the weather turns, and the wind becomes strong.

Our most sturdy and wind-resistant pavement signs are the sand and water-filled signs as well as the flexible signs with a solid rubber base.

However, if gale-force winds are forecasted, we recommend storing every poster display sign inside.

Poster changes are incredibly simple and completely hassle-free on most pavement signs. Most feature a simple snap open poster board that allows you to change your promotions is less than a minute.

Some of our pavement signs feature poster pockets that enable you to slide your poster inside the pocket and is secured magnetically along the top.

Some advertising boards such as the flex and swing signs do require self-adhesive vinyl print which is a more permanent display. This can not be changed as easy and does require a new aluminium panel with print direct from your supplier.

Yes, for the most part pavement signs come pre-assembled and ready to use upon delivery. Sign boards that require minimal self-assembly are supplied with the tools require to complete the install and clear instructions.

All XL Displays Pavement signs and A-Frames are supplied with a 1, 2, or 5-year warranty against manufacturing defect, dependent on the model chosen. We offer a 100% customer satisfaction warranty - if you are not happy, we will fix it. It is that simple.

XL Displays are proud of our products, quality, and service and we would love to prove it. If you need any information regarding our range of outdoor signs, please contact us or call: 01733 511030.